This resource provides specialized map graphics that help government contractors visualize their geographic experience and demonstrate regional, national, and global expertise to federal buyers. The graphics pack includes customizable map templates that showcase project locations, service coverage areas, and geographic past performance data in professional formats that enhance proposal presentations and marketing materials. You will use these maps for both commercial and government past performance.
Geographic experience often influences government contract awards, especially for contractors seeking work in specific regions or requiring local knowledge. This graphics pack enables contractors to present their geographic footprint visually, making it easier for government buyers and other teaming partners to understand service coverage and regional capabilities at a glance. These map graphics help contractors demonstrate local presence, nationwide reach, or specialized geographic expertise. Meanwhile, these visual tools create stronger impressions than written geographic descriptions and help contractors stand out from competitors who rely solely on text-based geographic locations.
The RSM Federal Sales Training Center developed these graphics in support of Value-Mapping, one of RSM Federal’s most valuable marketing strategies. Contractors operating in multiple locations or serving diverse geographic markets need professional graphics to visualize their reach and experience effectively. Therefore, use this resource to create compelling geographic presentations that support your government sales efforts and help win government contracts.
Available Graphics Packs:
- Graphics Pack #1 – Marketing
- Graphics Pack #2 – Proposal and Website
- Graphics Pack #3 – Social Media and Infographics
- Graphics Pack #4 – Project and Workflow
- Graphics Pack #5 – Communicating Your Past Performance
- Graphics Pack #6 – Past Performance Maps
- Graphics Pack #7 – Quality Assurance
