In this episode, we talked with Stephanie Marquardt about building a GovCon Strategic Plan. Most companies have a business plan. It’s a 40 plus page document that they created when they started their company. It’s often created and then shoved in a drawer unless you need it for a loan. Business plans are a must, but they rarely help you implement your day-to-day activities. That’s where a strategic plan comes into play. This plan combines your corporate strategy with your tactics and goals. This plan is reviewed during your quarterly planning sessions to ensure you are heading in the right direction.
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